{"id":15720,"date":"2026-03-08T11:02:01","date_gmt":"2026-03-08T10:02:01","guid":{"rendered":"https:\/\/www.midras.it\/?page_id=15720"},"modified":"2026-09-02T08:53:36","modified_gmt":"2026-09-02T06:53:36","slug":"cosmetici-naturali-e-biotecnologici-made-in-italy","status":"publish","type":"page","link":"https:\/\/www.midras.it\/en\/","title":{"rendered":"Natural and Biotechnological Cosmetics Made in Italy-2"},"content":{"rendered":"
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Natural skincare powered by biotechnology.<\/b><\/span><\/h2>

Highly concentrated natural active ingredients, formulated and produced in Italy. Dermatologically tested.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Biotechnology-enhanced active ingredients. <\/span><\/h4>
Better absorption.
Greater effectiveness.<\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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High functional concentration.\u00a0<\/span><\/h4>
Each ingredient
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Clean formulas <\/span>and aim.<\/span><\/h4>
Paraben free,
silicones, petrolatum<\/span><\/h5>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\tBorn in Puglia.
It works everywhere.\t\t\t<\/h3>\n\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Midras was born in Puglia.<\/strong> <\/span><\/p>

We select natural raw materials, many from organic farming, sourced primarily from Apulian and Italian supply chains, including Mediterranean botanicals and some overseas ingredients. We combine them with advanced biotechnological active ingredients to improve their efficacy and bioavailability.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\tBeauty that can be seen.
Innovation that you can feel\t\t\t<\/h3>\n\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Midras is natural skincare enhanced by biotechnology.<\/strong><\/p>

Selected natural ingredients, many sourced from Italian organic supply chains and used at high concentrations, are combined with advanced biotechnological active ingredients to optimize their efficacy and bioavailability. Formulas designed to offer visible benefits to the skin from the first application.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\tNatural skincare
and biotechnological = Midras\t\t\t<\/h3>\n\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\u00a0<\/p>

In Puglia, Italy, and the Mediterranean, we select most of our organic raw materials from a controlled supply chain and integrate them with next-generation active ingredients. Each ingredient has a specific function. Each formula has a clear purpose. 100% Made in Italy means control, quality, and traceability.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\tADVANCED SCIENCE
FOR VISIBLE RESULTS\t\t\t<\/h3>\n\t\t

In our laboratories, we combine advanced cosmetic research with natural Italian and Mediterranean ingredients to develop high-performance formulations. Biotechnological active ingredients improve the bioavailability of natural ingredients, making them more effective and skin-friendly. Dermatologically tested. Paraben-free. Silicone-free. Free from controversial substances.\n<\/p>\n<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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\n\t\t\t\t\tResponsible effectiveness.
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Every choice is carefully considered: from the selection of raw materials to recycled and recyclable packaging, designed to reduce environmental impact.<\/span><\/p>

Midras is skincare that works. For your skin. For the environment. For those who choose consciously.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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3 The Perfect Number<\/b><\/span><\/h2>

Formulas tested, loved, repurchased.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Peptidia Serum<\/b><\/span><\/h4>

\"\"<\/b><\/p>

Less visible wrinkles. Firmer skin.<\/b><\/p>

Anti-aging serum with Tetrapeptide-21<\/span><\/p>

and complex of 5 hyaluronic acids.<\/span><\/p>

Deeply hydrates and improves <\/span><\/p>

elasticity and skin tone.<\/span><\/p>

\u00a0<\/span><\/p>

\u2714 All skin types<\/span><\/p>

\u2714 Even sensitive<\/span><\/p>

\u2714 Morning and evening<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Spiralis<\/b><\/span><\/h4>

\"\"<\/b><\/span><\/h4>

Regenerates. Nourishes. Evens out.<\/b><\/p>

Cream with 80% secretion <\/span>of organic snail <\/span>and hyaluronic acid <\/span>multi-weight.<\/span><\/p>

Promotes skin renewal <\/span><\/p>

and improves firmness and brightness.<\/span><\/p>

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\"\u2714\" All skin types<\/span><\/p>

\"\u2714\" Ideal for dull or lined skin<\/span><\/p>

\"\u2714\" Daily use<\/span>\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Luxia Elixir<\/b><\/span><\/h4>

\"\"<\/b><\/span><\/h4>

Intense nourishment. Instant radiance.<\/b><\/p>

Elixir with over 20 oils <\/span><\/p>

and organic plant extracts.<\/span><\/p>

Revitalizes the skin <\/span><\/p>

and improves elasticity and comfort.<\/span><\/p>

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\u2714 Dry or mature skin<\/span><\/p>

\u2714 Perfect as a booster<\/span><\/p>

\u2714 A few drops before the cream<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Skincare naturale potenziata dalla biotecnologia. Attivi naturali ad alta concentrazione, formulati e prodotti in Italia. Dermatologicamente testati. \u00a0 Attivi potenziati dalla biotecnologia. Migliore assorbimento.Maggiore efficacia. \u00a0 Alta concentrazione funzionale.\u00a0 Ogni ingrediente ha uno scopo preciso. \u00a0 Formule pulite e mirate. Senza parabeni, siliconi, petrolati Nasce in Puglia. Funziona ovunque. Midras nasce in Puglia. Selezioniamo materie […]<\/p>\n","protected":false},"author":1,"featured_media":15605,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-full-width.php","meta":{"footnotes":""},"class_list":["post-15720","page","type-page","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t